Between confirmations and denials, it seems that an Apple Car is really on the drawing board in Cupertino, even if no one out here knows how it will be, including KIA and Hyundai, often approached to the Apple as a partner. in this project. Vanarama, an English car rental service, commissioned its designers to create a prototype to try and imagine an Apple Car.
And it went even further: in a future world where, as I have often written, autonomous vehicles could make us spend time in real moving rooms, BigTechs could sniff out the bargain. And so we would see transport hybridizing with other services of all kinds: finding ourselves taking a vehicle from Netflix, Zoom and others, which offer us travel and free time. Here are some samples, starting with the Apple Car.
Apple Car
Vanarama sees the Apple Car as “elegant, minimalist and highly user-friendly”. But don't expect bright colors: space gray, rose gold and other Apple must-haves could be the standard for these cars too.
The self-driving vehicle version would obviously have integrated all the services of the Cupertino house. Apple Car would entertain us with Apple + or Apple Arcade, obviously guaranteeing all connectivity with “classic” services such as iCloud, to work even on the move.
Expensive? If so much gives me so much. But would there also be subscription services? Who knows. One thing is certain: once we enter the world of Apple Car, no one would save us from the annual keynote that brings out, with Swiss punctuality, "the best car ever".
Netflix CineMove
If Apple Car would be synonymous with innovation, a Netflix Car would be synonymous with video: it goes without saying that if it designed a car it would surely be a cinema on wheels. Think autonomous vehicle with professional-quality surround sound, cinema-style seating, integrated mini-bar for snacks and drinks, and lighting that matches what you're watching on the display.
Netflix CineMove would be a more rental-friendly service, of course. If it wasn't a fictional vehicle, I mean.
Peloton CommuCycle
Why ride at home with the exercise cycle? Use that energy to go to the office in the Peloton CommuCycle. The convenience of a car ride, and the benefit of a bike ride. You may find yourself on the ring road while a personal training screams at you from the screen (or directly into the cockpit, the future is freedom) that "you are not doing your best".
Other rental service. Maybe Peloton won't think about it, maybe people like will think about it JaxJox, or Virgin. Maybe the same Apple Car will also be in the Apple Fit version. Maybe with other exercise programs or equipment depending on the package chosen. In any case, a gym on wheels is in the sights of the future.
Obviously, a special system of air conditioning, recirculation and perfume will keep at bay the "gym" smell that could plague this autonomous vehicle :)
Zoom MeetUp
If Zoom made a car, it would be able to “revolutionize business on the move by hybridizing remote and face-to-face meetings”. The Zoom MeetUp would allow people to continue their meeting while commuting between airports and offices. Of course, the imagined vehicle would have a seamless audiovisual communications system.
No more clumsy attempts to balance a laptop, notepad, phone and coffee on your lap - you and your team have everything you need to stay connected while traveling as if you were in the office.
But then I say to myself: couldn't this whole car ride just be an e-mail? Maybe it will make the end of Picturephone.
Amazon Prime Max
After the "Apple Car revolution", the future of technology companies' vehicles would not only point to end users. Brands like Amazon would focus on their services, such as delivery ones.
Make way for autonomous vehicles such as Amazon Prime Max, vans that seem the natural evolution of "traditional" vehicles already in use from the Seattle giant, or from the robotic ones planned (do you know Zoox? I talked about it here). It would be a hub vehicle capable of launching and charging a fleet of drones Prime air or small delivery droids on the ground.
Packing everything into the back of a large, modern van-style shell (just to keep a touch of nostalgia in the design) the rear cargo compartment would be the core of a mini capillary distribution system capable of delivering anything in a predetermined radius. .
Airbnb Serenity Shuttle
Places on wheels, we said. And therefore also hotels, as we have told. The Airbnb Serenity Shuttle concept is a drivable hotel room. A mini apartment on wheels with everything you need to spend time between home and vacation, offering a peaceful journey comparable to a stay in a 5-star Airbnb.
It would turn the journey itself into a vacation.
