The main feature of INAI Model is that it has a virtually unlimited portfolio of models. The reason why? It is easy to say: because the models are built with an AI.
INAI Model models, to put it briefly, do not exist. Or rather, they are based on real people, but they are completely rebuilt (with the characteristics that the customer wants) with the help of an artificial intelligence. Each model can embody factors that "work" to convince the profession or professional that you want to reach with a promotion.
Currently the agency specializes in the generation of AI models for commercial use. They do not have the appearance of famous models, but a feminine appearance and an apparent age of 20 to 30 years. The preferred target of a very large number of companies in the most disparate sectors, from clothing to makeup through soft drinks and commonly used technology.
The ambitions of INAI Model obviously don't stop there: the agency is already building new options to give customers a wider range of choices and images. And of course the time of the photographs of some models is approaching.
What is an AI modeling agency for?
Despite the popularity of influencer-based marketing (with some caveats during the lockdown), working with real people always poses a risk to brands. A “live” model, however professional may go out of fashion, stay in the breach just for a few photos, at most a few shootings.
An influencer can make mistakes, and transfer image damage to the companies he sponsors. He can simply tire his fans, or trivially grow old.
This is why some companies have already decided to entrust the promotion of services and products to virtual influencers. Ambassadors, models, "proprietary" corporate faces, linked to life, indeed: forever to a company.
Characters ready to capture the attention of a crowd of fans (and even to make them fall in love), to be “sewn” with the exact somatic characteristics that are considered suitable for the target customer.
The limit, as always, is only fantasy. When is the first cover of Elle occupied by a famous model that doesn't exist?
Gianluca Riccio, born in 1975, is the creative director of an advertising agency, copywriter and journalist. He is affiliated with Italian Institute for the Future, World Future Society and H +, Network of Italian Transhumanists. Since 2006 he directs Futuroprossimo.it, the Italian resource of Futurology.
Futuroprossimo.it is an Italian resource of futurology opened since 2006: every day news about the near future. Scientific discoveries, medical research, prototypes, concepts and predictions about the future for free.
Gianluca Riccio, copywriter and journalist - Born in 1975, he is the creative director of an advertising agency, he is affiliated with the Italian Institute for the Future, World Future Society and H +, Network of Italian Transhumanists.