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In the future there will be no more goods but services

November 10, 2016
Valeria MartalòValeria Martalò
⚪ 1 minute
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File photo dated 31/05/14 of the Uber mobile phone app in use, as the company will open its first major customer services hub outside the US as part of a multi-million euro expansion into Ireland. PRESS ASSOCIATION Photo. Issue date: Tuesday July 28, 2015. The investment will create 150 jobs by the end of this year in Limerick city, the company said. See PA story IRISH Uber. Photo credit should read: Niall Carson / PA Wire

File photo dated 31/05/14 of the Uber mobile phone app in use, as the company will open its first major customer services hub outside the US as part of a multi-million euro expansion into Ireland. PRESS ASSOCIATION Photo. Issue date: Tuesday July 28, 2015. The investment will create 150 jobs by the end of this year in Limerick city, the company said. See PA story IRISH Uber. Photo credit should read: Niall Carson / PA Wire

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Il #future it will be more and more immaterial and creative, a place where they will sell more and more #services it's less #goods. To support this thesis is Kevin Kelly, technology guru and co-founder of Wired Usa, who in his latest essay (The inevitable: understanding the 12 technological forces that will shape our future), talks about the trend to make things smarter.

"The next step will be to take any object and infuse intelligence into it, multiplying its usefulness ". The possession of physical goods will give way to access to a multiplicity of goods that are constantly updated. In short, in the future it will be the model #Uber to win, applied to all aspects of life.

For Kelly, however, the work will not disappear, but will necessarily become creative: "Everyone's task will be to invent new jobs for robots". And the world will be more and more like the web. "Our digital tools will allow us to revisit every point of our past at will", prophesies Kelly (something similar we have already seen in an episode of Black Mirror). And since all objects will soon be networked, we will also be able to "google" the physical world and receive information from it. A dream? Maybe not that far.

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