There are many companies that are making an effort to move towards developing more sustainable projects and helping to combat the climate crisis.
I've talked about it many times here: the plastic disposable is a major non-biodegradable contributor to ocean pollution. What does it have to do with a hotel courtesy kit, you think? Soon said.
We are witnessing a real boom in the experimentation and exploration of materials, especially to make biodegradable products. It's a very good thing, which encourages a circular economy that is good for both the planet and the people.
My biggest annoyance, I think, is when hotels have every item in their toiletries wrapped in plastic. Millions and millions of toiletries in a polluting envelope. Something so avoidable and useless that it creates tons of waste.
Courtesy and sustainability kit
Green Box is an innovative courtesy kit solution that aligns hotel stays with sustainable lifestyle choices.
It is more than just a group of products. This is a service kit designed to help hotels transition to a circular economy and prevent the waste generated by tens of millions of courtesy kits from being thrown away by hotel chains. Why it is: we only use them once, but they last forever on our planet.
The Green Box courtesy kit is made from compostable plastic, which allows hotels to organically recycle items in a controlled environment. Design goes beyond providing functional value and also aims to educate guests about the material and its impact. A "didactic" way of encouraging better choices even after the end of the holiday.
A small course in ecology
Each courtesy kit comes with a disposable basket for the room. What's more: it is a small “hub” that makes guests understand how the entire waste cycle works. Guests will select the materials as compostable and non-compostable by simply following the color classification: green for compostable and white for general waste. Then they will put the green compostable items in the green part of the box and the white parts (contaminated with bacteria to be composted) will be disposed of with the general waste.
Once separated, the green elements together with the rest of the organic waste from the hotel restaurant will be composted in an industrial plant. After 10 weeks of the methanisation process, we will obtain compost and biogas that can be used to generate energy. Because each Green Box can produce enough energy to power a standard LED bulb for over 27 hours. The remaining organic matter, on the other hand, can be used as a fertilizer.
The courtesy kit's color system is easy to follow, and by following it themselves, guests can see how much waste is generated. Business model, education and circular design. Do you need anything else?