What do music and sugar have in common, apart from the popular artist from Reggio Emilia? I say nothing. That is: I was saying. Thanks to a visionary startup called Evolution Music, these two very distant worlds are about to intersect in a project that is as innovative as it is surprising. As? With records Evovinyl, the first ecological and sustainable vinyls made from bioplastics obtained from sugar cane waste.
It is interesting to recover the timeless magic of vinyl while also reducing the environmental impact of the recording industry. Ready to discover how a humble agricultural residue can become the key to a new chapter in the history of music?
From the plantation to the turntable
An expanse of sugar cane sways in the wind, under the hot tropical sun. A postcard landscape, but it's only the beginning of the journey that will take us straight to the heart of a completely new vinyl collection.
In fact, the waste from these plantations is the raw material from which Evovinyl is born. A bioplastic material that is the result of a bold vision and painstaking research and development work. Because the guys at Evolution Music weren't satisfied with finding a renewable source for their vinyl. They wanted to create a product that lived up to the expectations of the most demanding audiophiles.
Less energy, more quality
The results, it seems, were surprising. Think about printing an Evovinyl it takes 50% less time compared to traditional vinyl. And during the trial you save up to 30% energy. Not bad, for a record that promises to make your ears dream.
But it is not just a question of production efficiency. Evovinyl, thanks to its intrinsic antistatic properties, guarantees crystal-clear and long-lasting sound quality. Goodbye hiss, crackles and other imperfections. With this vinyl, music shines in all its purity.
The tests confirmed that Evovinyl has nothing to envy of the best vinyls around. In fact, to be honest, it outclasses them.
“Sugar” vinyls: what a great impact
Every year around 41 million vinyl records are sold worldwide. Not like in the golden years, but hey, would you have thought there were still that many? A nice figure, which however hides an unsustainable downside. Yes, because to produce just one LP approximately 135 grams of PVC are needed, a plastic material derived from petroleum which is not exactly the best for the health of the planet.
Let's do the math: to print 5 million vinyl records it takes more than 1000 tons of PVC. An enormity, which translates into a carbon footprint that makes Ligabue's hair black again.
With Evovinyl, however, the music changes. And not just in a figurative sense. Thanks to its sugar cane-based formula, this innovative vinyl also reduces production-related CO30 emissions by 2%.
On the recycling side
The good news doesn't end there. Evovinyl is not just a vinyl with low environmental impact during production. It is also a vinyl which, once its task of spreading good music has been exhausted, can be easily recycled and transformed into new raw material.
No more vinyl stacked in the attic or abandoned in landfills. With Evovinyl, the circle of sustainability closes in a virtuous way. From sugarcane to record player, from record player to collection, to then be reborn perhaps in the form of another vinyl, or who knows, a completely different object.
A circular and regenerative approach, which sees waste as a resource and music as a vehicle for positive change.
The good, old, new vinyls. Back to the future
Of course, there is still a long way to go before Evovinyl becomes the industry standard. The boys of Evolution Music they know it well, and they don't hide behind easy enthusiasm. There is still a lot of work to do to perfect the formula, to test its durability, to convince producers and consumers to embrace this green revolution.
However, the direction is clear, and the goal is clearer than ever on the horizon. A future in which music will not only be a pleasure for the ears, but also a gesture of love for the planet. Are you ready to spin your favorite music on an Evovinyl?
I can't wait to hear what the future sounds like.
