The new Toyota cars will load the data on Amazon AWS to help create customized insurance premiums based on driver behavior
Toyota has expanded its collaboration with Amazon Web Services: many of the models of the Japanese house (with a passion for the future) will upload vehicle performance data to the cloud. Drivers and owners of corporate fleets will get intelligent and completely personalized car insurance.
What will we tell companies about our guide? And what will we get in return?
Toyota already runs one "Mobility service platform" which, in his view, helps "Develop, implement and manage the next generation of data-driven mobility services for the safety, protection, comfort and convenience of drivers and passengers."
This data comes from a device that Toyota is inserting into many models in Japan, the US and China. It is called the “Data Communication Module” (DCM).
A mass of information that could turn into new contextual services. Car sharing, rideshare, rental, new services for businesses and consumers such as proactive vehicle maintenance notifications.
And the last, perhaps the most complete and interesting: an intelligent car insurance, able to update itself almost in real time and completely tailored around driving behavior.
Real-time smart car insurance
The fields of application are enormous. Far from being a simple "black box" like those that accompany the most advanced insurance offers, this system would really know everything about a driver. I'm talking about parameters that were unthinkable until recently. Ability to stay on track, reaction times, average safety distance held compared to other vehicles, hours of use of the car, ability to hold a curve. Good conduct will not help.
In the short run, an AI will know exactly who we are, and what statistical chance we have of causing accidents. It could even become predictive, sending us an alert like “You have been in conduct for X months Y. Your chance of having an accident is 55% higher. Reduce habit Z *.
Clearly, this deep knowledge of the driver allows a company to be on the safe side, reducing prices by more than 50%.
Smart car insurance: an ambitious project, anyway
This may be why Toyota has signed a contract with Amazon AWS that includes not only cloud technology, but also professional services.
The two companies say their joint efforts "will help build a foundation for simplified and secure data sharing across the enterprise and accelerate its shift to CASE (Connected, Autonomous / Automated, Shared and Electric) mobility technologies. ) ".
There is an aura of mystery
Neither party has specified which parts of the Amazon AWS Toyota cloud it will employ, but it seems reasonable to suggest that the automaker will need a lot of storage and analytics, making Amazon AWS S0 and Kinesis infrastructure likely candidates for use.
Whatever Toyota uses, let's get ready to think about privacy because while cheaper auto insurance sounds lovely, having an insurance source that has all the data from an auto maker has many potential pitfalls.
Which? You can only indulge in imagining, but I'll tell you about it in one of the next posts.
Gianluca Riccio, born in 1975, is the creative director of an advertising agency, copywriter and journalist. He is affiliated with Italian Institute for the Future, World Future Society and H +, Network of Italian Transhumanists. Since 2006 he directs Futuroprossimo.it, the Italian resource of Futurology.
Futuroprossimo.it is an Italian resource of futurology opened since 2006: every day news about the near future. Scientific discoveries, medical research, prototypes, concepts and predictions about the future for free.
Gianluca Riccio, copywriter and journalist - Born in 1975, he is the creative director of an advertising agency, he is affiliated with the Italian Institute for the Future, World Future Society and H +, Network of Italian Transhumanists.