Auto Trader believes that this could be the future of selling cars.
A large closed glass parallelepiped, a display and an automatic machine to ask for the characteristics of the car, a vending machine that shows the price of ancillary services. And maybe the type of installment according to the brand or type: cars a: 30 installments, cars b: 40 installments, cars c: 60 installments and so on.
A vending machine for cars
You insert your nice credit card, complete the transaction by following the on-screen instructions, and the transparent hangar opens like a big Christmas package. You go in, the key is already there, start the car and go away (with a temporary license plate, the permanent one will arrive at your home within a few days).
You would never imagine the results of this poll operation involving the British this month. An automatic vending machine has been installed in London near the Spitalfields market.
In the transparent chest the latest model of one Renault Zoe, the small electric car from the French company, at a special price of around 18.000 euros. On the screen was a questionnaire that caught everyone's attention by asking what the characteristics of the ideal car sale were.
The results of the car vending machine
The most hated thing when buying a car, needless to say, is the pressure to buy from a physical seller. There are now millions of reviews on the web and everyone can know every feature of the vehicle they intend to purchase. This gives points to the idea of introducing a vending machine for cars too.
Who needs a person who has an obvious interest in having you walk out of a dealership with a car, and puts pressure on you to buy?
The vast majority of the 2000 subjects who participated in the survey (90%!) in fact rejected the human part of selling a car, the work of the agent at the dealership. “Embarrassing and uncomfortable” are the most used terms.
Someone has ventured that this psychological unease would be at the root of even the decline in car sales in favor of bikes and other means of locomotion. I don't know, Rick, it seems fake to me.
Maybe it's the asociality of the social era. It will facilitate the purchase of car of the future canned by a vending machine? We'll see.
