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Think in color: Turn your thoughts into sculptures with an interactive test

An interactive test shapes and colors our thoughts. A little exercise to try, to contemplate what we have inside.

Gianluca Ricciodi Gianluca Riccio
in Communication
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think1

Think in color

March 15 2022
⚪ Reads in 2 minutes
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If our gray matter loved disguises, what would it wear?

The Belgian magazine crack has put up a stimulating, interactive online questionnaire that can help you better imagine your ideas and (perhaps) even observe how much they differ from someone else's. The project is called Think in Color, and it's not as frivolous as it sounds. It was developed in collaboration with psychologists from the University of Brussels, and has a similar format to personality tests such as the MBTI and the Big five.

What makes it unique, though, is that it condenses the entire feature set into its own 3D art sculpture.

Tell me who you are and I'll sculpt your thoughts

interactive color thoughts test
My thoughts in color

The interactive evaluation process shows everyone a sort of “neutral egg” at the beginning of the path. The final result, however, differs a lot from subject to subject. Participants are encouraged to quantify their thoughts or feelings about certain themes through a number of criteria: each evaluation shapes the 3D sculpture.

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There is method in this madness; the questionnaire assesses a person's level of empathy, openness, flexibility, intellectual curiosity and other qualities. The goal, according to the editor-in-chief Bert Bultinck, is to make readers "question their own way of thinking".

According to Knack magazine, in summary, individuals must learn to grasp their own thoughts in order to survive on this increasingly divided planet. At the end of the test you will be able to save a JPEG or GIF copy of your 3D artwork, as well as read a text report of your ideas, of course.

An interactive way of contemplating yourself

Through this visual exercise , the publication hopes to “transform a black and white way of thinking into a colorful train of thoughts”.

Going forward, crack it will incorporate the test into its contents, showing readers the avatar of each character interviewed.

If you are intrigued by the idea of ​​participating in the interactive test, you will find it here.

tags: creativenessInternettest
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