Stacking endless lines of Lego bricks was one of the things that gave me the most joy as a child. So much so that today playing with my little girl "at construction" is a pretext to give vent to my building creativity.
I have felt the ecstasy of completing a Lego structure many times, and I have sworn every time I have stepped on a brick barefoot. It is the story of mine, of your life: and evidently it does not stop there.
Lego has decided to make this experience even closer to real life, and for this has set one foot (even two) in the field of design and interior design.
A brick house: yours
In collaboration with a Danish design brand, Room Copenhagen, Lego has just launched its first collection of wooden furniture: and it is immediately the Sweden-Denmark derby.
The collection includes a high stool, crockery, pitchers and much more. Everything is made entirely of FSC certified oak wood. The furniture has the shape and size of LEGO bricks and can be stacked as such or formed into other objects.
"We wanted to bring something truly contemporary to Room copenhagen, so we decided to use legos as a shape for our products, "he says Timm Kristensen of Lego. "For designers like us it's an incredibly simple material: You start with legos, finish with legos and then put them back in your drawer."
Lego: bond and timber
Among Lego furniture and accessories "for grown-ups" there is also a coffee table with two distinct color choices. The wood (red oak) has two shades: one lighter and one darker. It goes without saying that every element of the set has been designed to look like real bricks and is sized to fit them. As well as the bricks, if desired, the desk drawer and photo frame can be stacked or linked together.
Timm Kristensen believes this line will attract young customers to the Danish design brand - especially those whose parents combine good taste with limited means.