The Italian architect Arturo Tedeschi has (re) thought of the historic Milanese tram for a tram concept to be used in Milan. It's called Passerella, and it is endowed with ethics and aesthetics for social distancing.
Designed as a modern version of the classic tram ATM Class 1500 introduced for the first time in the city in 1929, Passerella is the heir of the new millennium. Recover and reinterpret the style and proportions of the first model numbered 1503.
In addition to renewing its design, Tedeschi has added technologies and devices compatible with a world that is increasingly attentive to health. Inside the revived Milanese tram there are plexiglass shields to separate the individual seats, and walkable indicators to mark the distances between travelers.
"The tram is certainly the most loved symbol of Milan's public transport, with particular reference to the iconic 1503 model," said the designer.
The social removal measures adopted by the city (one of the most affected in Italy) are changing the habits of citizens and the way they live and perceive public transport
Catwalk: embracing change
Among the best approaches to a world in battle, Tedeschi prefers the more empathetic ones. Among its intentions, for example, that of giving recommendations for social estrangement on public transport a more "friendly" design.
Milan is the capital of design and also aims at the optimum in terms of social communication. For this reason, integrating circle motifs into the flooring fulfills the dual aesthetic and practical purpose: leaving a mark, marking a distance.
The interiors of the historic Milanese tram projected into the future
Catwalk in name and in fact: the interior of the vehicle is designed just like a fashion catwalk. An open corridor with rows of seats lined up on each side.
This passage is surrounded by "high-end" materials such as gilded arch-shaped edges on the plexiglass dividers, homogeneous with the circular motifs on the floor. Geometries and materials that seem to make up a scenography rather than an internal space.
Fashion as an antidote
The creative and productive movement that revolves around Milanese fashion, says Tedeschi, has always given impetus to the city. The fashion boom in the 80s, for example, constituted a formidable reaction to the climate of the lead years.
Even this emergency can be overcome with enthusiasm, ingenuity and ... Style.
Catwalk has to sell: the chromatic combination of yellow and black colors is recurring both inside and out. An electronic display runs along both sides of the tram to inform people of upcoming stops on the journey.
Nothing is left to chance: even the roof of the vehicle, usually a "residual area", follows the striped aesthetic, which recalls artistic futurism. He wants to be attractive even when viewed from people's balconies.
The updated design maintains the same dimensions as the original ATM Class 1500 model, but has better accessibility. In summary, traditional elements and proportions perfectly integrated with innovative details.
Four pillars on the outside, like 90 years ago, and fluid shapes on the inside, like on a Tesla: a walkway towards tomorrow.
Gianluca Riccio, born in 1975, is the creative director of an advertising agency, copywriter and journalist. He is affiliated with Italian Institute for the Future, World Future Society and H +, Network of Italian Transhumanists. Since 2006 he directs Futuroprossimo.it, the Italian resource of Futurology.
Futuroprossimo.it is an Italian resource of futurology opened since 2006: every day news about the near future. Scientific discoveries, medical research, prototypes, concepts and predictions about the future for free.
Gianluca Riccio, copywriter and journalist - Born in 1975, he is the creative director of an advertising agency, he is affiliated with the Italian Institute for the Future, World Future Society and H +, Network of Italian Transhumanists.